November 30th, 2018
A new version of a survey to assess the online shopping experience of people with disabilities has launched, to find out whether businesses have improved their websites.
The first Click-Away Pound (CAP) survey launched in 2016 and uncovered a range of issues. A key finding was that 70% of people with impairments simply ‘click away’ from unusable websites when shopping online. Additionally, 80% preferred to spend their money through accessible websites rather than the cheapest.